R&B Food Truck

Communication - Student Project

Jan 2016 - May 2016

The company

Risotto & Burger Food Truck is specialized in high-quality street food. The company decided in 2018 to create an event that allows discovering street culture and how this culture can be rich and very surprising thanks to many animations accessible for all (children and adults) during this festival such as: drawing lessons, dance lessons, music, artists representations, street food and much more.

The objective was to create an event which highlights the street culture and street food with elegance and chic. This event will be original and dynamic. Per group of 2 students, we had to create everything about this event: communication support (newsletter, leaflet), proposition of activities and planning for these days, positioning and marketing promotion to inform everyone about this event.

My experience

What I did

  • Brand image
  • Event promotion
  • Design creation
  • Communication creation
  • Editorial positioning
  • External communication
  • Innovative communication

What I learned

  • Photoshop
  • External communication
  • Newsletter
  • Individual work
  • Constraints understanding
  • Instructions understanding

Detail

We had for this project to create external communication for a festival named “Street & Chic Festival” in Villeneuve-lès-Maguelone (located next to Montpellier, in the south of France).

My personal realization for this project: leaflet (all sides), planning choice with activities organization and timing, and newsletter destined to the public. I also created a logo for our communication fictive company and logo for the event.

For more information about this experience, feel free to contact me or to visit my LinkedIn profile.